The 4x4 Range Rover started off as a more updated Land Rover for the farmer, doing what its predecessor could do, but better. After a few dozen earlier prototypes, the Range Rover became available from 1970 in a 2 door format, but specialist coachbuilders soon produced a 4 door version for customers to be able to convert their cars to. This encouraged Rover Group adopting the 4 door format for the new model introduced in 1981, under the new name of "Range Rover Classic", to distinguish them from the earlier 2 doors being phased out. The market segment the Range Rover carved out became huge, with many manufacturers trying to show how it should actually be done, but ultimately the individuality of the Range Rover could never be supplanted.The Second Generation cars introduced in 1994 had more creature comforts and are easily distinguished by their rectangular headlights. As time went on, with the Third generation introduced in 2001 the customer base was shifting heavily away from Farmers to people whose off road activities were often limited to part parking on a pavement!